Senior Regional Marketing Manager

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Requirements:

• 5+ years experience in regional event or field marketing within B2B technology.
• Proven capability to align marketing efforts with business goals by effectively partnering with sales teams.
• Strong analytical skills to use data for optimizing campaigns and tracking performance.
• Proficiency in Salesforce, project management tools, and marketing platforms like Marketo and Looker.
• Exceptional project management skills, managing multiple priorities on time and within budget.

Responsibilities:

• Align with North America Regional Sales Directors and sales teams to develop marketing strategies and plans.
• Manage end-to-end event logistics including venue selection, vendor management, and post-event reporting.
• Partner with ABM to create high-touch experiences such as events and campaigns for strategic accounts.
• Monitor marketing targets and key metrics, adapting plans to ensure objectives are met.
• Continuously refine marketing programs to boost engagement and pipeline growth.
• Collaborate with cross-functional teams including PR, digital marketing, and analytics.