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Senior Product Owner for Data & Audience Activation

Posted 29 days agoViewed

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💎 Seniority level: Senior, 4+ years

📍 Location: United States

🔍 Industry: Martech

🏢 Company: Resonate👥 101-250💰 Private over 2 years agoAdvertisingDigital MediaPredictive AnalyticsBrand MarketingMarketing Automation

🗣️ Languages: English

⏳ Experience: 4+ years

🪄 Skills: AgileData AnalysisMachine LearningProduct ManagementJiraDigital MarketingData managementSaaS

Requirements:
  • 4+ years’ experience as a product owner/manager in the advertising ecosystem.
  • A balance of technical knowledge and business insight.
  • Experience with JIRA and knowledge of advertising/marketing SaaS and DaaS offerings.
  • Strong understanding of key programmatic buyer activities.
  • Ability to solve complex problems with creative solutions.
  • Excellent communication and collaboration skills.
  • Must have an entrepreneurial spirit and thrive in a fast-paced environment.
Responsibilities:
  • Translate the product roadmap into business cases, requirements, and success metrics.
  • Work closely with the Senior Director of Data Activation to align product priorities.
  • Translate requirements into user stories, manage the backlog in JIRA and lead sprints.
  • Participate in Agile scrum team meetings to represent business needs.
  • Ensure tracking and reporting for post-launch performance evaluation.
  • Identify risks and opportunities, and provide data expertise to product and sales functions.
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