Content Marketing Manager, Source-to-Pay SaaS

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Requirements:

• Bachelor’s degree in Marketing, Communications, Journalism, or related field.
• 5+ years of relevant professional experience in content development and marketing within a SaaS company.
• 3+ years of content writing experience for a SaaS product.
• Domain knowledge of procurement and supply chain industries.
• Expertise in creating high-quality content for technical and C-level audiences.
• Strong understanding of eProcurement solutions.
• Advanced SEO skills and familiarity with generative AI tools.
• Excellent research, writing, and editing skills.
• Experience with media syndication and collaboration with influencers.
• Proficiency in content analytics tools and marketing automation platforms.

Responsibilities:

• Create and execute a content strategy aligned with North America business goals.
• Act as the primary writer for all technical and marketing content related to Caidentia, including blog posts, whitepapers, case studies, and eBooks.
• Research and write compelling, technically accurate content that highlights Caidentia’s capabilities.
• Tailor content for procurement leaders and supply chain professionals.
• Collaborate with internal experts to publish insights on innovations and customer pain points.
• Partner with digital marketing teams to optimize content distribution across channels.
• Build relationships with publishers and influencers to amplify content reach.
• Adapt global marketing materials for the North America market.