ApplyProduct Marketing Leader (Senior Director or VP)
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💎 Seniority level: Director, 10+ years
📍 Location: USA, Canada
🔍 Industry: Medical technology
🏢 Company: AcuityMD👥 51-100💰 $45,000,000 Series B 10 months agomHealthMedical DeviceInformation TechnologyHealth Care
⏳ Experience: 10+ years
🪄 Skills: LeadershipData AnalysisProduct ManagementCross-functional Team LeadershipContent creationStrategic ManagementSales experienceMarket Research
Requirements:
- 10+ years of product marketing experience in B2B software.
- 5+ years in a leadership role.
- Experience in scaling early-stage B2B software companies.
- Proven track record of impactful messaging and sales enablement.
- Strong collaboration skills with cross-functional teams.
- Ability to simplify complex technical concepts.
- Excellent communication, storytelling, and analytical skills.
- Experience managing and scaling teams in dynamic environments.
Responsibilities:
- Lead, mentor, and grow a high-performing product marketing team.
- Oversee the development of clear, compelling messaging and positioning for products.
- Integrate industry trends and competitor insights into the marketing strategy.
- Collaborate with product, sales, and customer success teams for go-to-market executions.
- Define and track key performance metrics for marketing initiatives.
- Lead efforts to create or redefine market categories for thought leadership.
- Develop and implement pricing strategies aligned with market conditions.
- Partner with marketing for integrated campaigns.
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