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AI Strategist, Paid Search

Posted about 2 months agoViewed

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πŸ’Ž Seniority level: Senior, 5 Years Technical & Business Experience

πŸ“ Location: United States

πŸ” Industry: Digital Marketing

🏒 Company: MotiveMetricsπŸ‘₯ 51-100πŸ’° $12,351,777 over 3 years agoDigital MarketingArtificial Intelligence (AI)AdvertisingAnalyticsEnterprise SoftwareNatural Language ProcessingContent Marketing

πŸ—£οΈ Languages: English

⏳ Experience: 5 Years Technical & Business Experience

πŸͺ„ Skills: LeadershipProject ManagementArtificial IntelligenceBusiness DevelopmentData AnalysisElasticSearchMachine LearningProject CoordinationCross-functional Team LeadershipStrategyCommunication SkillsAnalytical SkillsProblem SolvingAttention to detailOrganizational skillsTime ManagementWritten communicationQuality Assurance

Requirements:
  • Proven experience in paid search advertising with strong understanding of Google Ads and Bing Ads.
  • Exceptional communication and interpersonal skills for leading client relations.
  • Strong analytical skills to translate data into insights and strategies.
  • Experience managing strategic roadmaps for multiple clients.
  • Up-to-date with industry trends, platform updates, and AI developments.
  • Proficiency in paid search tools and platforms for analysis and optimization.
  • Detail-oriented with excellent organizational and quality assurance skills.
  • Proactive problem-solving mindset with ability to work independently and in teams.
Responsibilities:
  • Lead the onboarding process for new clients, ensuring smooth transition and clear understanding of objectives.
  • Act as the primary point of contact for clients, leading meetings and maintaining strong relationships.
  • Identify expansion opportunities and recommend additional services for business growth.
  • Conduct research and analysis to identify opportunities for improvement and maximize ROI.
  • Perform quality assurance on deployments to ensure effectiveness and alignment with goals.
  • Analyze campaign performance data to develop insights and actionable recommendations.
  • Create and manage rolling 30-day roadmaps for clients, outlining key actions.
  • Drive adoption of new tactics and features based on insights and trends.
  • Stay updated on Paid Search landscape changes and adapt strategies accordingly.
  • Develop AI-based solutions to enhance service offerings.
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