Social Media Strategist

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Requirements:

• Excellent English written and verbal communication skills.
• Minimum of 3 years of experience in social media strategy, influencer marketing, or related fields.
• Proven ability to recruit and manage brand ambassadors in the US market.
• Strong understanding of platform-specific strategies for TikTok, Instagram, Facebook, YouTube, and LinkedIn.
• Proficient in analytics tools like TikTok Analytics, Instagram Insights, and Google Analytics.
• Excellent communication and leadership skills.
• Familiarity with web design, publishing, and paid media strategies.
• Ability to thrive in a fast-paced, dynamic environment and adapt to ever-changing trends.
• Comfortable working in US time zones.

Responsibilities:

• Design comprehensive plans that align with business objectives to boost brand visibility and engagement.
• Develop platform-specific strategies, provide creative guidance, and stay updated on social media trends.
• Produce and schedule high-quality, original content tailored for various social media platforms.
• Monitor web traffic, user engagement, and SEO metrics; evaluate content performance, refine strategies, and prepare reports.
• Amplify high-performing content and oversee strategic ad campaigns.
• Build relationships with influencers, provide regular feedback, and align efforts with internal teams.
• Ensure content builds trust and relevance, leveraging cultural trends and audience preferences.