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Performance Marketing Manager (DACH)

Posted 2024-11-17

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💎 Seniority level: Manager, Previous experience in driving autonomously paid performance campaigns

📍 Location: DACH

🔍 Industry: Longevity supplement industry

🏢 Company: Maximon

🗣️ Languages: German, English

⏳ Experience: Previous experience in driving autonomously paid performance campaigns

🪄 Skills: Data AnalysisGoogle AnalyticsTableauData analysisGoCommunication SkillsAnalytical SkillsCollaborationMicrosoft ExcelProblem SolvingAttention to detailOrganizational skillsPresentation skillsTime ManagementWritten communicationMultitasking

Requirements:
  • German language bilingual or native level.
  • University degree in quantitative majors such as engineering, physics, or mathematics is strongly preferred.
  • Data-driven mindset: analytical and enjoys examining data.
  • Previous experience in driving paid performance campaigns independently (Meta & Google).
  • Capable of working independently in a dynamic environment that requires initiative and problem-solving skills.
  • Eager to learn new tools/technologies and share knowledge.
  • Very good command of Excel.
  • Familiarity with online shopping and experience in optimizing acquisition.
  • Experience in data management (preferably Tableau) is an advantage.
  • Basic understanding of Google Analytics required; certification is advantageous.
  • Interest in the longevity industry.
Responsibilities:
  • Drive digital performance marketing across all channels e.g. Meta, Google and TikTok, across DACH markets.
  • Plan and set up online marketing campaigns in coordination with the Co-Founder in charge of marketing.
  • Monitor performance of individual assets (e.g. pictures, articles, videos), identify what works best.
  • Coordinate with the marketing team to produce high performance assets and implement best practices.
  • Measure and analyze campaigns using Google Analytics, Google Data Studio, Google Ads and Facebook Ads Dashboards.
  • Identify improvement opportunities by testing audience targeting, split tests, and A/B tests.
  • Test new channels and opportunities.
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  • German language bilingual or native level.
  • University degree in quantitative majors such as engineering, physics, or mathematics is strongly preferred.
  • Data-driven mindset: analytical skills and ability to draw conclusions from data.
  • Experience driving paid performance campaigns on Meta & Google autonomously.
  • Capable of working independently and collaboratively in a dynamic environment.
  • Eagerness to learn new tools/technologies and share knowledge.
  • Very good command of Excel.
  • Familiarity with online shopping and experience optimizing the conversion journey.
  • Data management experience (Tableau preferred) is an advantage.
  • Basic understanding of Google Analytics required; certification is advantageous.
  • Interest in the longevity industry.

  • Drive digital performance marketing across channels such as Meta, Google, and TikTok in DACH markets.
  • Plan and coordinate online marketing campaigns with the Co-Founder responsible for marketing.
  • Monitor performance of marketing assets, identify high-performing content, and collaborate with the marketing team.
  • Measure and analyze campaign performance using tools like Google Analytics and other dashboards.
  • Identify growth opportunities through testing audience targeting and conducting A/B tests.
  • Test new marketing channels and opportunities.

Data AnalysisGoogle AnalyticsTableauData analysisGoAnalytical SkillsCollaborationMicrosoft ExcelC (Programming language)

Posted 2024-08-23
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