Marketing Operations Manager

Posted about 2 months agoViewed

💎 Seniority level: Manager

📍 Location: France, UK, Spain, Germany

🔍 Industry: Digital experience analytics

🪄 Skills: Data AnalysisGoogle AnalyticsGoCommunication SkillsAnalytical SkillsCollaborationA/B testing

Strong technical proficiency in marketing automation platforms.
Cross-functional collaboration experience, particularly with Product, Engineering, Data teams, and Customer Success.
Execution of segmentation and personalization strategies.
Support in marketing activities like A/B testing and campaign analysis.

Play a vital role in the Global Marketing Operations team.
Support, manage, and optimize marketing automation ecosystems, specifically Marketo and Iterable.
Enhance the customer lifecycle from lead acquisition to retention.
Provide technical support for marketing platforms and ensure seamless integration.
Contribute to marketing efficiency without direct responsibility for campaign strategy.

Posted 23 days ago

📍 USA, UK, Canada, India

🔍 SaaS

At least 5 years in B2B marketing, with a minimum of 3 years in marketing operations in the SaaS industry.
Advanced expertise in Marketo, Salesforce, LeanData, and Bizible.
Familiarity with tools like 6sense, Drift, Google Analytics, Outreach, and Asana.
Strong project management skills to handle multiple projects.
Marketo Certified Expert is highly desirable.
Ability to implement strategic systems supporting long-term goals.

Manage, maintain, and optimize Marketo, Salesforce, and Bizible for demand generation and campaign execution.
Develop and implement strategies for lead/account scoring and reporting.
Champion operational efficiency and scalability for marketing programs.
Ensure data quality and compliance with privacy laws.
Create and maintain reports to track performance using Bizible.
Enhance email automation and manage workflows within Marketo.
Troubleshoot and optimize marketing automation and CRM systems.
Collaborate with Sales, Finance, and Business Operations.
Develop training materials for the marketing team.

Data AnalysisSalesforceGoogle AnalyticsTroubleshootingCRMData management

Posted 23 days ago

🔧 Requirements