Proven experience in Klaviyo: 2+ years designing email templates specifically within Klaviyo, with familiarity in its design editor and template building capabilities.
Strong graphic design expertise with a portfolio showing experience in email marketing and/or SMS campaigns.
Proficiency in design tools such as Adobe Photoshop, Illustrator, Figma, or similar.
Understanding of conversion-focused design and best practices for email marketing.
Familiarity with e-commerce and designing for DTC brands.
Ability to create responsive templates for mobile and desktop.
Strong attention to detail and organizational skills to manage multiple projects and meet deadlines.
Excellent communication and collaboration skills for a remote, team-based environment.
Proactive and creative mindset, willing to learn and adapt to new trends and techniques.
Responsibilities:
Create conversion-focused email and SMS templates for DTC brands on the Klaviyo platform.
Collaborate closely with the Creative Strategist and Email Marketing Expert to understand campaign objectives.
Implement designs and templates into email flows as per strategic briefs.
Ensure consistency across email communications by following brand guidelines.
Manage multiple projects/tasks simultaneously while meeting strict deadlines.
Research and integrate the latest trends in email/SMS design, typography, color theory, and layout optimization.