Senior Customer Marketing Manager

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Requirements:

• 5+ years of demand or customer marketing experience in B2B tech software.
• Proven track record of developing and executing successful programs that deliver measurable results.
• Analytical mindset focusing on data to drive decision-making and ongoing improvement.
• Strong project management skills and experience influencing internal teams.
• Self-starter with ability to work independently and prioritize tasks.
• Excellent communication and interpersonal skills for building strong relationships.

Responsibilities:

• Design and implement a customer advocacy strategy that prioritizes top and diversified customers, transforming them into brand ambassadors.
• Work closely with marketing to incorporate customer voices into campaigns, content, and events.
• Drive digital and in-person customer education and engagement programs including webinars and community events.
• Contribute to the annual customer conference, SPARK, showcasing the company's vision and celebrating customer achievements.
• Collaborate with customer operations to enhance communication and experience during customer journeys.
• Develop and track metrics for measuring effectiveness of advocacy and engagement efforts.