- Build and optimize user funnels and landing pages to maximize conversions.
- Launch and continuously improve user journeys from ad creative through landing pages and app onboarding.
- Drive structured experimentation, including A/B tests, messaging, UX, and funnel iterations to increase conversion and reduce friction.
- Monitor key funnel metrics, identify drop-off points, conduct deep-dive analyses, and translate insights into improvements.
- Research new markets, identify growth opportunities, and support GTM and scaling across emerging and established markets.
- Collaborate closely with founders, Product, Marketing, Analytics, and AI Content teams.
Data AnalysisTableauA/B testing