- Support sales activities and business development, building relationships with media agencies, advertisers, and key decision-makers.
- Prospect for new business through targeted outreach, lead generation, and relationship development.
- Support and grow relationships with national brands in QSR, CPG, convenience retail, and fuel.
- Identify opportunities to expand accounts, reengage former advertisers, and generate incremental advertising revenue.
- Develop and present digital advertising proposals aligned with GasBuddy audience insights and customer objectives.
- Support discovery, RFP responses, media planning, presentations, negotiations, and closing activities.
- Partner with senior sales leaders on strategic accounts while managing assigned prospects and accounts.
- Maintain Salesforce records for prospecting activity, opportunities, campaign specifics, and revenue forecasts.
- Collaborate with Campaign Management, Advertising Operations, and Insights teams on campaign execution, reporting, and customer satisfaction.
- Use campaign results, customer feedback, and market insights to identify renewals and support account growth.
Business DevelopmentSalesforceLead Generation