Apply📍 United States
🧭 Full-Time
🔍 Digital Agency
- Proficient in using SEO tools like Screaming Frog, SEMrush, Google Search Console, Google Analytics (GA4), and Google Tag Manager
- Proven track record of helping B2B and D2C brands improve their digital presence through both large-scale website migrations, redesigns and ongoing support retainers
- Know Drupal and Shopify
- Develop a clear understanding of our clients' business, audience, and objectives, then set standards for how to define and measure success of the website
- Ensure all websites we build are optimized for search, user experience (UX), and conversions, using SEO best practices and analytics-driven insights.
- Own technical SEO standards internally at TAG, including schema markup, hreflang, structured data, crawl budget optimization, and indexing best practices.
- Conduct initial audits and competitive research to understand the current state of the site and identify areas of opportunity for improvement
- Lead conversion rate optimization (CRO) efforts, identifying and testing improvements to drive better engagement and lead generation.
- Lead migration efforts by developing SEO-driven content strategies (including keyword research, content gap analysis, and information architecture planning)
- Develop detailed migration plans that map redirects and optimize URL structure to help maintain organic search rankings through any migration
- Define content briefs that outline target audience, key actions, messaging, features and functionality per page
- Monitor site performance and interpret website analytics monthly and help define quarterly roadmaps that support organic growth and conversion optimization
- Lead quarterly business reviews with clients
- Collaborate closely with developers, designers, project managers and account managers
- Stay ahead of the curve when it comes to digital best practices
- Set the standards internally at TAG for all things technical SEO, including schema markup, hreflang, structured data, crawl budget optimization, and website indexing best practices
- Support with driving TAG’s B2B marketing strategy
Data AnalysisDrupalShopifyGoogle AnalyticsSEORESTful APIsJSONA/B testing
Posted 1 day ago
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