Brand Manager (Crafts)
New
F
FoxelliCraft subscription boxes
100% remote EU, At least 5 hours of typical working hours in the EET time zone (UTC+2 and UTC+3) for full-time roles; this requirement does not apply to part-time roles.ContractManager
SalaryUp to € 2300 euros after taxes, depending on your skills, competencies, and experience.
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Job Details
- Languages
- Clear written and spoken English.
- Experience
- 1+ years in consumer product development, merchandising or brand management
- Required Skills
- ShopifyNegotiation
Requirements
- Have 1+ years of experience in consumer product development, merchandising, or brand management; craft kits, hobby products, or subscription boxes are preferred.
- Show a track record of products you chose or developed and customer responses, such as ratings, sell-through, repeat purchases, or returns.
- Be a hands-on maker who can make a kit and assess its difficulty, instructions, and quality.
- Have supplier experience, including sourcing samples, negotiating, and working to cost targets and lead times.
- Use customer reviews and feedback to inform decisions, rather than relying only on personal preferences.
- Drive work across marketing, Customer Service, design, inventory, and operations without needing to be chased.
- Be comfortable reading retention tables, questioning questionable figures, and connecting reasons with outcomes using numbers.
- Have clear written and spoken English.
- Subscription box experience, craft-instruction writing, an active presence in craft communities or social media, Shopify experience, and spreadsheet analysis skills are nice to have.
Responsibilities
- Scout craft ideas, order samples, make each kit, and approve or reject it.
- Own kit quality, including instructions, tools, materials, difficulty, and packaging.
- Plan the box calendar across Creative and DIY, balancing variety, seasonality, difficulty, and cost targets.
- Review customer reviews, Customer Service tickets, community posts, and cancellation reasons each month, and use them to shape the boxes.
- Track churn by box, channel, and track, investigate its drivers, and take action.
- Work with performance marketing on acquisition channels and first-box offers to avoid attracting one-box buyers.
- Own the cancellation flow, including reasons, offers, and copy, and manage failed-payment recovery.
- Work with Customer Service to turn recurring ticket themes into fixes and close the loop when fixes ship.
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