Sales & Marketing Intelligence Analyst (GTM, AI, & Automation)
New
S
SPS North AmericaWorkplace solutions
Remote within the United States may be considered for candidates with exceptional qualifications and experience.Full-TimeMiddle
Salary100,000 - 135,000 USD per year
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Job Details
- Experience
- 3–5 years of experience in Sales Intelligence, Go-to-Market (GTM) Operations, Revenue Operations, Sales Operations, Marketing Operations, Account-Based Marketing (ABM), Business Development Operations, commercial research, or a related B2B role.
- Required Skills
- SalesforceHubSpotGenerative AICRM
Requirements
- Have 3–5 years of experience in Sales Intelligence, GTM Operations, Revenue Operations, Sales Operations, Marketing Operations, ABM, Business Development Operations, commercial research, or a related B2B role.
- Have experience with B2B sales intelligence, CRM, prospecting, and marketing automation platforms such as Apollo, HubSpot, ZoomInfo, LinkedIn Sales Navigator, Salesforce, Eloqua, or Marketo.
- Demonstrate strong proficiency with Microsoft Copilot and experience using generative AI for research, analysis, content, presentations, and business-process improvement.
- Have experience creating or implementing AI agents, automations, prompts, templates, or workflows to improve productivity.
- Have experience developing target-account and executive-contact lists, conducting B2B account research, and identifying intent, engagement, or other commercial signals.
- Be able to work across technology platforms and combine data, systems, and tools to solve business challenges.
- Bring analytical, organizational, and problem-solving skills and translate complex information into clear, actionable insights.
- Have excellent written communication skills and attention to detail, data accuracy, and research quality.
- Be able to manage multiple priorities, work independently, and collaborate with cross-functional teams.
- Have a bachelor’s degree in Business, Marketing, Analytics, Economics, Information Systems, or a related field, or equivalent practical experience.
- Prior Apollo experience is preferred but not required; candidates should be able to learn the platform and become an internal subject matter expert.
Responsibilities
- Use Apollo for account research, contact discovery, data enrichment, segmentation, buying signals, list development, automation, and reporting.
- Research target accounts, organizations, executive decision-makers, buying groups, and relevant market developments.
- Translate research into actionable insights for Sales and Marketing, including what changed, why it matters, and potential opportunities.
- Develop AI agents, automated workflows, prompts, templates, and tools to streamline research, reporting, account planning, and sales preparation.
- Develop recurring reports, dashboards, KPIs, and analyses supporting Sales and Marketing objectives.
- Analyze account, contact, engagement, campaign, customer, and sales data to identify trends, opportunities, and performance gaps.
- Coordinate the Account Planning and QBR calendar, monitor completion, maintain templates, and support timely execution.
- Support M&A research by developing target-company lists, researching potential targets, identifying owners and executives, and monitoring company developments.
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