Senior Consumer Insights Manager - Americas
New
A
AppinioMarket research
This is a fully remote position open to candidates based in LatamFull-TimeSenior
Salary not disclosed
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Job Details
- Languages
- Fluent in English and proficient in Spanish (C2 level, spoken and written).
- Experience
- More than 6 years of experience
- Required Skills
- PowerPointMarket Research
Requirements
- Have more than 6 years of experience in end-to-end market research and consulting B2B clients.
- Have strong knowledge of quantitative methods and statistics.
- Have experience designing studies and writing questionnaires.
- Have experience working across different research methods and use cases.
- Have experience creating reports in PowerPoint or G-Slides using market research data.
- Be skilled at generating actionable insights and presenting them through clear storytelling to client-side stakeholders.
- Be fluent in English and proficient in Spanish at C2 level, spoken and written.
- Be comfortable working hands-on with tools and platforms, including survey programming and process optimization.
- Bring a strategic and commercially minded approach to translating insights into business impact.
Responsibilities
- Advise clients on the creation, adaptation, and analysis of market research projects.
- Design studies, including methodology, target group, and sample size.
- Create bespoke questionnaires for use cases such as U&A, tracking, concept testing, creative testing, MaxDiff, and Conjoint.
- Set up questionnaires and fieldwork on the Appinio platform.
- Interpret results, develop actionable recommendations, and create in-depth reports with charting, design, and insights.
- Present insights using storytelling, clear recommendations, and an emphasis on actionability.
- Collaborate with Sales on project scoping for new customers.
- Manage projects and contribute to the strategic development of the Research Consulting Team and Appinio products.
- Work with the Product team to integrate AI across research steps and enhance AI capabilities.
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