Promo Writer – Hindi
New
J
JobgetherEntertainment marketing
Remote work from anywhere in IndiaContractMiddle
Salary not disclosed
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Job Details
- Languages
- Excellent Hindi writing skills
- Experience
- 1–3 years of professional experience in promo writing, advertising copywriting, video scripting, entertainment content, or performance-driven creative production.
- Required Skills
- Market Research
Requirements
- Have 1–3 years of professional experience in promo writing, advertising copywriting, video scripting, entertainment content, or performance-driven creative production.
- Demonstrate excellent Hindi writing skills for natural, engaging, persuasive, audience-appropriate promotional scripts.
- Understand storytelling principles, narrative structure, emotional engagement, character development, and audience psychology.
- Be able to write compelling hooks, short-form video scripts, voiceovers, and on-screen promotional text.
- Understand digital advertising and performance-driven creative content, particularly campaigns designed to generate views and app installs.
- Be familiar with CTR, thumbstop rate, hold rate, and conversion rates, and use performance insights to improve creative output.
- Be able to evaluate full episodes and identify high-impact, marketable story elements.
- Have experience collaborating with video editors and other creative professionals.
- Be able to conduct market research, understand audience preferences, analyze competitor campaigns, and identify content trends.
- Bring attention to detail, curiosity, adaptability, and the ability to balance storytelling with measurable marketing objectives.
Responsibilities
- Develop video promos for microdramas across digital advertising channels and formats.
- Write Hindi scripts, hooks, on-screen text, and voiceovers that capture audience interest quickly.
- Watch complete shows and episodes to identify compelling scenes, characters, emotional moments, conflicts, twists, and reveals.
- Turn each show's central concept and unique selling points into concise promotional narratives designed to generate views and app installations.
- Collaborate with video editors to communicate creative concepts, refine scripts, and shape promotional videos.
- Analyze Meta advertising metrics, including CTR, thumbstop rate, hold rate, and install conversion.
- Use performance data, audience behavior, market research, and competitor analysis to improve promotional content.
- Test storytelling techniques, hooks, messaging styles, and promotional formats.
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