GEO/SEO Senior Manager
New
H
HostawayVacation rental software
The candidate must be within Europe ... physically based within Europe.Full-TimeManager
Salary not disclosed
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Job Details
- Experience
- 5+ years of experience in GEO/SEO, organic growth, search strategy, or a related discipline
- Required Skills
- SEOSEMrush
Requirements
- Have 5+ years of experience in GEO/SEO, organic growth, search strategy, or a related discipline.
- Bring hands-on expertise in technical optimization, content strategy, structured data, entity optimization, and measurement.
- Understand how AI is changing buyer discovery, research, and evaluation across traditional and generative search.
- Know how to measure AI mentions, citations, share of voice, prompt performance, competitive visibility, and downstream business outcomes.
- Have experience with tools such as Semrush, Ahrefs, Peec, Conductor, Google Search Console, GA4, or similar platforms.
- Use data to identify opportunities, form hypotheses, run experiments, and improve performance.
- Use AI regularly to accelerate research, analysis, optimization, experimentation, and execution.
- Collaborate with Content, Product Marketing, Web, Demand Generation, Communications, and Analytics.
- Be comfortable working in an evolving discipline and prioritizing opportunities with incomplete information.
Responsibilities
- Own the global GEO and SEO strategy, roadmap, and performance to increase revenue from organic demand.
- Build dashboards, reporting, playbooks, and processes connecting AI and search performance to engagement, pipeline, and revenue.
- Partner with Content and Product Marketing to create targeted campaigns for Hostaway buyers across different geographies.
- Create programs to improve Hostaway’s visibility, citations, and recommendations across AI search topics, prompts, queries, and buyer questions.
- Identify third-party sources, publications, communities, and platforms that influence AI recommendations, and work with the team to secure content placements.
- Own technical SEO and AI discoverability, including structured data, entity optimization, crawlability, indexation, internal linking, and site architecture.
- Run experiments to improve AI visibility and organic performance, and turn findings into repeatable best practices.
- Monitor the GEO/SEO technology landscape, test emerging technologies, and recommend implementations.
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