Sr. Analyst, Digital Shelf
New
J
JobgetherECommerce marketing
Based in the United StatesFull-TimeSenior
SalaryAnnual compensation ranging from $89,800 to $112,200
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Job Details
- Experience
- One to three years of experience in digital shelf management, eCommerce, shopper marketing, or a related field.
- Required Skills
- Microsoft ExcelSEOPowerPoint
Requirements
- Have one to three years of experience in digital shelf management, eCommerce, shopper marketing, or a related field.
- Understand eCommerce marketing, digital merchandising, and strategies for improving product visibility and online conversion.
- Be proficient in Microsoft Office, particularly Excel and PowerPoint.
- Have knowledge of SEO, content optimization, product detail page management, content syndication, and digital performance measurement.
- Be familiar with emerging AEO practices; this is beneficial.
- PIM platform familiarity, such as Salsify or Syndigo, is advantageous but not mandatory.
- Be able to analyze data, develop reports, and communicate actionable insights.
- Be able to work across sales, marketing, external agencies, and cross-functional teams.
- Demonstrate strategic thinking, problem-solving, ownership, initiative, and project leadership.
- Be able to manage multiple projects or product categories simultaneously.
- Be willing to travel approximately one to two times per year, depending on business and team requirements.
Responsibilities
- Own end-to-end product detail page content strategy and execution for assigned customers.
- Optimize search performance through keyword research, SEO, and on-page content improvements.
- Use AEO techniques and content optimization to improve visibility in AI-powered product recommendations and citations.
- Evaluate product descriptions, images, and videos, and recommend improvements to shopper engagement and conversion.
- Coordinate content syndication with agency partners and vendor platforms.
- Develop and maintain product taxonomy structures aligned with retailer requirements.
- Plan and lead testing initiatives, analyze results, and translate findings into scalable best practices.
- Collaborate with shopper marketing, sales teams, and external partners to align priorities and measure business impact.
- Monitor and report digital shelf performance and share actionable recommendations with stakeholders and leadership.
- Use consumer research, performance data, and industry developments to refine content strategies.
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