Public Relations Specialist
New
H
HarmonicTelecommunications
United States, ET or CT time zone preferredFull-TimeSenior
Salary117,000 - 127,000 USD per year
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Job Details
- Experience
- 3–5 years of dedicated public relations experience (agency or in-house), with at least 2 years focused specifically in the telecommunications, broadband, networking, or tech infrastructure sectors.
- Required Skills
- SEO
Requirements
- Bachelor’s degree in public relations, Communications, Marketing, Journalism, or a related field.
- 3–5 years of dedicated public relations experience in an agency or in-house setting.
- At least 2 years of experience focused on telecommunications, broadband, networking, or tech infrastructure.
- Proven track record of pitching and securing coverage in telecommunications and technology trade publications.
- Exceptional written and verbal communication skills and AP Style editing skills.
- Ability to translate complex technical topics into clear, persuasive stories.
- Ability to collaborate with product marketing, technical subject matter experts, and executive leadership.
- Familiarity with PR databases and media intelligence tools such as Cision, Muck Rack, or Meltwater.
- Understanding of integrated marketing strategies, including SEO, digital PR, and account-based marketing (ABM).
- Experience with crisis communications or issues management in telecom or tech environments.
Responsibilities
- Build and maintain relationships with telecommunications, broadband, tech, and business journalists.
- Draft targeted pitches to secure earned media coverage in trade and tier-1 publications.
- Align external communications, network product launches, and executive positioning with marketing strategy.
- Draft press releases, media kits, white paper summaries, executive Q&As, and briefing documents.
- Serve as the frontline contact for media inquiries and prepare executives and technical subject matter experts for interviews and panels.
- Support PR and media engagement around industry trade shows, product announcements, and executive speaking opportunities.
- Track media mentions and industry developments, and report coverage metrics and ROI to marketing leadership.
- Assist marketing leadership with crisis responses to emerging issues, technical outages, or market shifts.
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