Paid Media Strategist

New
C
Clients BlackboxPerformance marketing
United StatesFull-TimeSenior
Salary not disclosed
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Job Details

Experience
4+ years
Required Skills
Lead Generation

Requirements

  • 4+ years of hands-on paid media experience.
  • Strong focus on Meta advertising.
  • Experience managing multiple client accounts simultaneously.
  • Proven experience leading client-facing conversations.
  • Ability to manage campaigns toward defined performance targets.
  • Strong understanding of conversion tracking, pixels, and basic marketing automation.
  • Strong communication, organization, and problem-solving skills.
  • Ability to work independently and take ownership of account results.

Responsibilities

  • Own a portfolio of client accounts and serve as the primary point of contact.
  • Lead bi-weekly client calls covering performance, strategy, priorities, and next steps.
  • Prepare and send bi-weekly performance reports.
  • Build, launch, and optimize Meta campaigns focused on lead generation and appointment booking.
  • Monitor performance daily and make adjustments based on key metrics like cost-per-appointment.
  • Set up and troubleshoot tracking, Meta pixels, and conversion events.
  • Configure Calendly integrations, Zapier automations, and lead-routing workflows.
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