Automation Specialist
New
O
OuterBoxMarketing Automation
This role is fully remote, based in the United States.Full-TimeMiddle
Salary70,000 - 85,000 USD per year
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Job Details
- Experience
- 4+ years of experience preferred.
- Required Skills
- SQLHTMLCSS
Requirements
- 4+ years of experience preferred.
- 3+ years of experience in Salesforce Marketing Cloud Engagement (MCE) and AMPscript.
- Experience with relational databases and SQL.
- Working knowledge of HTML / CSS to complement drag-and-drop email builds.
- Proficient understanding of email marketing and KPIs.
- Strong communication skills (written, verbal, as well as visually through diagrams and concepts).
- Excellent problem-solving skills to create innovative solutions to complex problems.
- Attention to detail and time management skills.
- Actively stays up to date with the latest trends in email marketing and automation.
Responsibilities
- Design and implement sophisticated workflows that drive personalized customer experiences through complex triggers and various audience creation methods.
- Collaborate with the team to ideate on customer lifecycle stages and segmentation strategies.
- Maintain open and effective communication with team members and stakeholders to align on automation strategies and performance insights.
- Continuously monitor the performance of all active workflows and automations to ensure quality and effectiveness.
- Maintain robust data models and attribute definitions to enable scalable audience segmentation and dynamic content personalization.
- Ensure all automated marketing practices comply with legal standards and industry best practices.
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