Marketing Operations Specialist
New
O
OutreachMarketing Technology
Remote within the USFull-TimeJunior
Salary not disclosed
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Job Details
- Experience
- 2-3 years of experience in marketing operations, campaign execution, or marketing technology support
- Required Skills
- Data AnalysisSalesforceHubSpotCRM
Requirements
- 2-3 years of experience in marketing operations, campaign execution, or marketing technology support
- Working knowledge of marketing automation platforms (Marketo, HubSpot, or similar)
- Working knowledge of CRM systems (Salesforce)
- Curiosity about AI and ability to apply it to reduce manual effort
- Ability to learn new tools quickly
- Strong organizational and project management skills with ability to manage multiple tasks and deadlines
- Solid analytical skills and comfort working with marketing data and reporting tools
- Clear communication skills and ability to collaborate across teams
- Attention to detail and accuracy in executing technical tasks
Responsibilities
- Manage day-to-day operations of our marketing technology stack, including system troubleshooting, user support, and data flow validation between platforms
- Execute configuration and optimization tasks within marketing tools (e.g., SFDC, Marketo, 6sense) under guidance from senior leadership
- Assist with data collection, segmentation, and list management to support targeted marketing campaigns
- Execute Marketo programs including list uploads, email sends, and campaign monitoring to support lead generation and nurturing workflows
- Work with marketing team members to implement and manage email campaigns, ensuring proper setup and tracking
- Generate regular campaign reports and dashboards, tracking key metrics and supporting analysis for marketing initiatives
- Maintain accurate program documentation including process workflows, setup instructions, and campaign timelines
- Identify and escalate technical issues, conduct testing on new configurations, and support system improvements
- Ensure marketing campaigns and data practices align with privacy regulations (e.g., GDPR, CCPA) and company standards
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