SEO Specialist
D
Double Care ABAHealthcare
This is a remote position.Full-Time
Salary not disclosed
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Job Details
- Required Skills
- Google AnalyticsSEOSEMrushAhrefs
Requirements
- Demonstrated success generating qualified leads and new clients through SEO strategies.
- Experience managing and optimizing websites built on Webflow.
- Strong technical SEO knowledge, including site architecture, structured data, Core Web Vitals, crawl optimization, indexing, and schema markup.
- Experience developing and executing local SEO campaigns for multi-location businesses.
- Experience with AI-driven SEO strategies and an understanding of how AI-powered search engines and generative search influence rankings.
- Proven experience conducting competitor analysis and translating insights into actionable SEO strategies.
- Strong understanding of conversion rate optimization (CRO) and how SEO contributes to business growth.
- Excellent analytical, problem-solving, and communication skills.
Responsibilities
- Develop and execute a comprehensive SEO strategy focused on generating qualified leads and increasing new client enrollments.
- Perform comprehensive technical SEO audits and implement recommendations to improve website health, crawlability, indexing, Core Web Vitals, and overall search performance.
- Conduct keyword research and search intent analysis focused on ABA therapy, autism services, and local healthcare searches throughout Virginia.
- Optimize website content, landing pages, and service pages for both search engines and conversions.
- Develop and execute local SEO strategies to improve visibility across multiple Virginia service areas.
- Optimize and manage Google Business Profiles to increase local search rankings and phone inquiries.
- Build and maintain high-quality backlinks through ethical (white-hat) outreach and digital PR strategies.
- Monitor competitor SEO strategies, backlink profiles, keyword rankings, and content performance to identify growth opportunities.
- Develop and execute AI SEO strategies, including optimizing content for AI-powered search experiences.
- Collaborate with internal teams to implement SEO best practices on Webflow, including managing website updates, redirects, metadata, and schema markup.
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