Senior/Lead Data Analyst
New
K
Kiss My AppsWellbeing & productivity
Fully remote з будь-якої точки вільного світуFull-TimeLead
Salary not disclosed
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Job Details
- Experience
- 2+ роки та більше досвіду
- Required Skills
- SQLData AnalysisTableauA/B testing
Requirements
- 2+ years of experience in Data Analyst, Data Engineer, or similar roles within web marketing or product analytics.
- Proficiency in SQL and experience working with large datasets.
- Deep understanding of marketing performance metrics including CAC, LTV, ROAS, and payback periods.
- Experience with cohort analysis, LTV modeling, and revenue forecasting.
- Proven experience using Tableau for dashboard creation and data visualization.
- Ability to work in a cross-functional environment with marketing and product teams.
- Strong ownership mindset with the ability to build analytical foundations from the ground up.
Responsibilities
- Manage the end-to-end marketing analytics cycle from raw data to strategic decision-making.
- Build and scale data pipelines to support effective marketing across paid channels.
- Develop and maintain marketing dashboards with granular breakdown of ad creative and traffic sources.
- Develop and automate LTV models, cohort analyses, and revenue attribution across all channels.
- Partner with the marketing team to optimize budget allocation, scaling strategies, and channel performance.
- Evaluate and support marketing experiments, including A/B testing on creatives, funnels, and audiences.
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