Product Marketing Specialist
D
DatabentoFinTech
WorldwideFull-TimeJunior
Salary not disclosed
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Job Details
- Experience
- At least 2 years
- Required Skills
- FigmaGoogle AnalyticsCRMCanva
Requirements
- Bachelor's degree
- At least 2 years of experience in one or more marketing disciplines (brand marketing, experiential marketing, marketing design, or content strategy)
- Portfolio demonstrating strong brand-focused or content work
- Experience marketing to technical audiences (engineers, finance professionals, scientists)
- Experience supporting product launches, sales copy, experiments, activation flows, or conversion optimization
- Experience creating content and social distribution (blogs, LinkedIn, X/Twitter, founder amplification)
- Familiarity with marketing ops and analytics (CRM, dashboards, funnel tracking)
- Familiarity with marketing design tools (e.g., Canva, Figma)
- Strong copywriting skills
Responsibilities
- Write and review landing pages, activation flows, and sales copy to drive engagement and conversion
- Drive product marketing initiatives, including positioning, messaging, and launch campaigns
- Plan and execute content and social distribution (blogs, LinkedIn, X/Twitter, founder amplification)
- Collaborate with product, sales, and growth teams on experiments, campaigns, and activation strategies
- Track and measure performance using analytics, dashboards, and CRM tools
- Support cross-functional initiatives to optimize user acquisition, engagement, and conversion
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