Web Presence Specialist
W
Wing AssistantVirtual Talent
Worldwide, EST, PSTFull-TimeSenior
Salary110000 - 135000 CAD per year
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Job Details
- Languages
- English
- Experience
- 4-7+ years
- Required Skills
- FigmaHTMLCSSJavascriptGoogle AnalyticsWordPressA/B testing
Requirements
- 4-7+ years owning web presences or CRO for a high-growth SaaS or services brand.
- Expert-level experience in WordPress (Elementor) and Figma.
- Strong visual design skills are preferred.
- Hands-on with GA4, Google Tag Manager, and heatmapping tools.
- Demonstrated ability to improve key metrics through structured experimentation.
- Knowledge of HTML/CSS/JavaScript for light customization and troubleshooting.
- Eye for design - understands modern visual standards, typography, and responsive layouts.
- Self-sufficient, fast-moving, and comfortable owning outcomes end-to-end.
Responsibilities
- Build and maintain landing pages and core site experiences using WordPress and Elementor.
- Translate wireframes and Figma designs into fully functional pages.
- Manage a rapid page-production system.
- Own CRO testing pipeline—A/B test copy, layouts, CTAs, and offers.
- Monitor site performance metrics.
- Set up and maintain accurate event tracking via Google Tag Manager and GA4.
- QA all new pages for tag firing, conversion pixel accuracy, and UTM consistency.
- Work directly in Figma to iterate on high-performing layouts.
- Maintain a scalable design system and template library.
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