Brand & Product Marketing Lead

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💎 Seniority level: Senior

📍 Location: United States, Canada

💸 Salary: 140000.0 - 200000.0 USD per year

🔍 Industry: EdTech

🗣️ Languages: English

🪄 Skills: Project ManagementBusiness DevelopmentData AnalysisProduct ManagementStrategyCommunication SkillsAnalytical SkillsCollaborationPresentation skillsWritten communicationTeamworkCross-functional collaborationSales experienceMarket ResearchMarketingStrategic thinkingDigital MarketingCustomer SuccessA/B testing

Requirements:

You’ve worked in consumer businesses that are tech-forward, data-driven, and customer-obsessed.
You’re a natural storyteller—whether it’s a brand campaign or a product launch, you know how to create messaging that sticks, inspires, and drives action.
You thrive at the intersection of strategy and execution. Big ideas are important, but you know how to make them happen.

Responsibilities:

Develop and execute brand and product marketing strategies that make us impossible to ignore.
Lead unforgettable product launches.
Understand our audience and the market.
Collaborate and inspire across teams.
Measure, learn, evolve.

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🔧 Requirements

Experience working in consumer businesses that prioritize technology and data.
Strong storytelling ability for crafting impactful messages.
Capable of turning big ideas into actionable plans.
Hands-on leadership style suitable for a startup environment.
Ability to work collaboratively and streamline processes.

💡 Responsibilities

Develop and execute brand and product marketing strategies that capture attention.
Lead product launches with effective go-to-market strategies.
Advocate for customers using insights, research, and competitive analysis.
Collaborate across teams for a seamless customer journey.
Define clear goals and iterate based on data analysis.

Product ManagementStrategyMarket ResearchMarketingCustomer Success

Posted 2 months ago

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