Social Media Manager (Strategy & Optimization) - Remote

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Requirements:

• Minimum of 3 years of proven experience in social media management, with a strong understanding of YouTube, Instagram, and TikTok.
• In-depth knowledge of social media algorithms, analytics, and best practices.
• Strong understanding of SEO principles and social media optimization techniques.
• Excellent written and verbal communication skills.
• Proficiency in social media management tools.
• Strong analytical and problem-solving skills.
• Ability to work independently and manage multiple tasks effectively in a remote environment.

Responsibilities:

• Develop comprehensive social media strategies aligned with our business goals, with a strong emphasis on leveraging insights from YouTube, Instagram, and TikTok trends.
• Analyze competitor activity and identify opportunities for growth across all social media channels.
• Create and maintain a social media calendar, ensuring consistent and engaging content delivery.
• Optimize social media profiles and content for maximum visibility and engagement, applying your knowledge of YouTube, Instagram, and TikTok algorithms.
• Implement SEO best practices to enhance social media discoverability.
• Manage and optimize paid social media advertising campaigns.
• Monitor social media channels for brand mentions, comments, and direct messages, and engage with our online community.
• Identify and address potential issues or negative feedback promptly and professionally.
• Foster a positive and engaging online community.
• Track and analyze social media performance metrics, providing regular reports and insights.
• Utilize data from YouTube, Instagram, and TikTok analytics to inform strategic decisions.
• Identify trends and opportunities for improvement.
• Collaborate with cross-functional teams to ensure consistent brand messaging.
• Stay up-to-date with the latest social media trends and 1 best practices.
• Maintain clear and effective communication in a remote work environment.