Associate Director, Performance Marketing

View full description

Requirements:

• 8+ years of experience in scaling performance marketing channels with a strong track record of driving performance in a high-growth environment
• Expert knowledge of paid marketing platforms, including Google Ads, Meta Ads, and programmatic advertising.
• Knowledge/experience with Affiliate Marketing and SEO
• Strong analytical skills with the ability to translate data insights into optimizations and business impact

Responsibilities:

• Focus on analyzing data to optimize campaigns, track performance, and identify areas for improvement.
• Developing and executing performance marketing campaigns, from ideation to implementation and optimization.
• Driving strategy and insights across the full funnel of marketing across not only paid media, but also owned channels such as our website, CRM and in-product notifications
• Working closely with product, sales, design, and other teams to align marketing efforts with business goals.