PPC Account Coordinator

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Requirements:

• 2 years experience in a marketing role
• Strong aptitude for Excel/sheets
• Highly organised with good time management skills
• Meticulous attention to detail
• Analytical, numerate and commercially minded
• Google Ads
• Google Tag Manager
• Google Analytics
• Excel / Google Sheets
• Asana
• Google Ads Editor
• Semrush (or similar)

Responsibilities:

• Developing, optimising and executing lead generation paid marketing campaigns
• Prepare targets, deliver forecast leads and conversions within agreed budgets with the guidance of your line manager
• Manage execution, optimisation and reporting of campaigns, ensuring attention to detail
• Updating landing pages in our internal system
• Considering how to best use creative to create high-converting ads
• Testing landing pages for formatting and quality issues
• Liaising with the legal and finance teams to ensure account set ups follow our internal checklists
• Writing content for ads and landing pages
• Briefing content translations
• Conduct competitor analysis to ensure our offers and partnerships are superior in the market.