Remoote.app

Work from anywhere. Start here.

Free resume builderCompaniesLog in
Apply

Director, Demand Generation

Posted 1 day agoViewed

View full description

💎 Seniority level: Director, 7+ years

📍 Location: Canada, USA

🔍 Industry: Marketing

🏢 Company: Wrapbook

🗣️ Languages: English

⏳ Experience: 7+ years

🪄 Skills: Data AnalysisPeople ManagementSalesforceCross-functional Team LeadershipRESTful APIsPresentation skillsAccount ManagementSales experienceMarket ResearchData visualizationMarketingLead GenerationStrategic thinkingDigital MarketingCRMFinancial analysisBudget managementA/B testing

Requirements:
  • 7+ years of strong DG / Growth experience, at least some of which in a demanding high-growth startup, which you enjoyed and excelled at.
  • 3+ years of people management experience - small teams ok
  • Past experience scaling demand generation efforts for enterprise-level accounts
  • Salesforce
  • Marketo or other email automation
  • 6sense, Demandbase or other buyer-intent platform
Responsibilities:
  • Develop and execute comprehensive demand generation strategies aligned with our business goals and target audience
  • Lead and mentor a high-performing team across multiple channels
  • Implement and optimize ABM campaigns targeting key accounts and industries
  • Collaborate closely with sales, product marketing, and other cross-functional teams to ensure alignment and maximize results
  • Analyze campaign performance, market trends, and competitor activities to inform strategy and tactics
  • Manage and optimize demand generation budget to ensure maximum ROI and strong LTV to CAC ratios
Apply

Related Jobs

Apply
🔥 Director, Demand Generation (Canada)
Posted about 1 month ago

📍 Canada, US

🔍 SaaS, B2B

🏢 Company: Vidyard👥 101-250💰 $15,231,121 11 months agoVideoDigital MediaBig DataCloud ComputingSaaSAnalyticsEnterprise SoftwareMarketing Automation

  • 8+ years of experience in demand generation or a related field, ideally within SaaS and B2B organizations.
  • 5+ years of people management experience.
  • Strong leadership and communication skills.
  • Big picture thinking with meticulous attention to detail.
  • Proven track record of measuring and improving demand generation effectiveness.
  • Experience working within a hybrid product-led and sales-led business.
  • Proficiency in marketing automation and CRM software.
  • Strong analytical skills for data-driven decisions.
  • Knowledge of sales, digital marketing, and growth marketing techniques.
  • Excellent communication and collaboration skills.
  • Ability to prioritize and manage multiple tasks.
  • Strong problem-solving and decision-making skills.
  • Flexibility and adaptability to change.
  • Desire to learn and grow in the demand generation field.
  • Knowledge of data analysis and visualization tools like Looker is a plus.
  • Developing, executing, and owning the Demand Generation Strategy aligned to revenue goals.
  • Collaborating with sales and product teams to identify target audiences, personas, and key messages.
  • Building and managing a high-performing demand generation team.
  • Optimizing channel strategies for PLG and Sales-led channels.
  • Utilizing data insights to improve campaign performance.
  • Implementing lead generation programs and developing lead nurturing strategies.
  • Owning the demand generation relationship with sales leaders.
  • Establishing and monitoring KPIs to measure success.
  • Planning and managing the demand generation budget.
  • Forecasting and reporting on funnel metrics.

Data AnalysisPeople ManagementCross-functional collaborationLead GenerationDigital MarketingCRMSaaS

Posted about 1 month ago
Apply
Apply
🔥 Senior Director, Demand Generation & ABM
Posted 3 months ago

📍 Canada, Kenya, Malaysia, Netherlands, United States

🔍 SaaS sustainability

  • Education in business or a relevant field, advanced degree preferred.
  • Minimum of 15 years in marketing leadership roles with increasing responsibility.
  • At least 5-7 years in a senior leadership role focused on B2B Enterprise SaaS market growth.
  • Track record of achieving lead generation and channel results year over year.
  • Experience with Marketing Automation, Web Analytics, Salesforce, and Account-Based Marketing.
  • Proficiency in predictive analytics and AI-powered tools like 6sense is preferred.
  • Strong analytical and quantitative skills with decision-making abilities.
  • Provide leadership to optimize outbound and inbound demand generation and ABM programs.
  • Develop and implement high-impact strategic campaigns across key verticals and partners.
  • Leverage data insights to optimize channel and program strategies.
  • Partner closely with Sales, Product, and Content teams to drive new opportunities.
  • Design a comprehensive demand generation strategy that includes inbound and outbound tactics.
  • Grow and develop a high-performing marketing team.
  • Drive marketing automation best practices.
  • Support information security to protect corporate assets.

LeadershipSalesforceStrategyCommunication SkillsAnalytical SkillsCollaborationSEO

Posted 3 months ago
Apply