Marketing Analyst

Posted about 1 month agoInactiveViewed

View full description

💎 Seniority level: Middle, 3-5 years

📍 Location: United States, EST

🔍 Industry: Floral Gifting

🏢 Company: UrbanStems👥 101-250💰 $5,000,000 Series C about 1 year agoE-Commerce Same Day Delivery Flowers

🗣️ Languages: English

⏳ Experience: 3-5 years

🪄 Skills: SQLData AnalysisShopifyGoogle AnalyticsTableauData visualizationA/B testing

Requirements:

Experience addressing questions on opt-in rate and conversion by source
Experience addressing questions on current week delivery sell-through rate’s impact to conversion rate on SKUs
Experience addressing questions on CVR incremental lift measurement from 0-25% off
Experience addressing questions on LTV:CAC on acquisition by paid campaigns, affiliate publishers, price buckets
Experience addressing questions on non-sub customer reactivation
Experience addressing questions on acquisition channels
Experience setting up a structure for tagging and measurement of organic social content
Experience updating manual tracking Google sheets
Experience leveraging Northbeam, GA4, and marketing platform data to help build forecasts
Experience supporting data analysis related to segmentation of our Email + SMS customer bases
Experience identifying patterns and triggers leading to customer churn and help create predictive models
Experience regularly calculating the LTV and CAC across different channels

Responsibilities:

Track, report, and analyze the performance of marketing activities, helping drive forecast, ad-hoc analytic requests, and development/automation of regular reports
Provide actionable overall market and customer insights to address key strategic questions the team has.
You’ll need to be comfortable analyzing A/B and Multi-variate tests
Synthesizing what you learn and clearly communicating that to the organization will be one of your most important tasks
Collecting and synthesizing data across various platforms (e.g. Shopify, Bloomreach, Loop Subscriptions, Northbeam, etc.)

Apply

Related Jobs

Apply

🔥 Senior Marketing Analyst - Advanced Analytics

Posted about 23 hours ago

📍 United States, Canada

💸 130000.0 - 156000.0 USD per year

🔍 Marketing

🏢 Company: Hootsuite👥 1001-5000💰 $50,000,000 Debt Financing almost 7 years ago🫂 Last layoff about 2 years agoDigital Marketing Social Media Marketing Social Media Management Apps

🔧 Requirements

Extensive relevant experience within a fast-paced business environment, with specialized experience in marketing data and customer segments.
Ability to apply advanced statistical analysis, regression models, and predictive analytics to marketing data.
Strong ability to use visualization tools to translate complex data into clear, actionable insights.
Experience analyzing and understanding how customers engage with marketing campaigns, using this insight to optimize marketing efforts.
Ability to create and analyze customer segments to develop personalized marketing strategies that drive engagement and conversion.
Deep knowledge of how to track, evaluate, and optimize the effectiveness of marketing campaigns based on performance data.
Expertise in attribution modeling, including multi-touch attribution, and the ability to apply insights to improve the effectiveness of marketing channels.
Expertise in writing complex SQL queries to extract and manipulate marketing data from relational databases.

💡 Responsibilities

Lead Marketing Analytics Initiatives: Manage key cross-functional analytics projects related to campaign performance, customer engagement, and marketing ROI.
Campaign Performance and KPI Analysis: Analyze key marketing KPIs, such as conversion rates, customer lifetime value, cost per acquisition, and return on marketing investment (ROMI).
Collaborate on Marketing Attribution: Work with the marketing team to develop and refine multi-touch attribution models, ensuring the team accurately measures the impact of different marketing channels (e.g., email, social media, paid search) on customer journeys and sales.
Customer Segmentation and Personalization: Analyze customer data to create detailed segments based on demographics, behavior, and purchase history.
A/B Testing and Experimentation: Lead A/B tests and experiments to evaluate the effectiveness of new marketing tactics, product features, or customer engagement strategies.
Forecasting and Trend Analysis: Utilize statistical models and machine learning algorithms to forecast trends in customer behavior and campaign performance, allowing for proactive adjustments to marketing strategies that maximize ROI.
Mentor Data Analysts within the team through hands-on coaching and training to elevate their skills and impact.

SQLData AnalysisMachine LearningTableauCommunication SkillsAnalytical SkillsCollaborationMentoringData visualizationMarketingData modelingData analyticsData managementA/B testing

Posted about 23 hours ago

Apply

🔥 Middle Marketing Analyst (Promova)

Posted about 2 months ago

📍 Worldwide

🧭 Full-Time

🔍 Language Learning

🏢 Company: Genesis👥 10001-3000 Automotive Sales Manufacturing Recreational Vehicles

🔧 Requirements

At least 1 year of experience as an Analyst.
Strong SQL skills for database management and analysis of large datasets.
Experience working with data visualization tools such as Tableau.
Experience with Python.

💡 Responsibilities

Prepare and analyze reports to track the effectiveness of marketing campaigns.
Day-to-day cooperation with the marketing team to improve the effectiveness of the user acquisition process.
Conducting research and data analysis to identify new opportunities and optimize processes.
Improved LTV attribution and forecasting processes for more accurate campaign performance measurement.

PythonSQLData AnalysisTableauData visualization

Posted about 2 months ago

Apply

🔥 Senior Marketing Analyst

Posted about 2 months ago

📍 US

🧭 Full-Time

💸 118000.0 - 130000.0 USD per year

🔍 Marketing technology and consumer rewards

🏢 Company: Fetch

🔧 Requirements

Bachelor’s degree in Marketing, Business, Statistics, Mathematics, or a related field (Master’s preferred).
3+ years of experience in marketing analytics, growth analytics, or data analysis.
Strong proficiency in SQL; familiarity with Python, R, or other programming languages is a plus.
Experience with BI tools like Tableau or Looker and knowledge of A/B testing methodologies.
Strong analytical skills with the ability to synthesize complex data; exceptional communication skills.

💡 Responsibilities

Analyze marketing and user data to identify trends and opportunities for acquisition and retention.
Partner with marketing teams to assess user behaviors and develop strategies.
Design and execute A/B testing for campaign optimization, measuring results against key performance indicators.
Build and maintain dashboards and perform detailed analysis to track marketing metrics.
Collaborate with stakeholders to align analytics insights with business goals and present findings.

PythonSQLData AnalysisTableauA/B testing

Posted about 2 months ago

Apply

🔥 Marketing Analyst

Posted 4 months ago

📍 Cyprus, Malta, USA, Thailand, Indonesia, Hong Kong, Japan, Australia, Poland, Israel, Turkey, Latvia

🧭 Full-Time

🔍 Technology, Social Discovery, Entertainment

🏢 Company: Social Discovery Group👥 501-1000 Venture Capital Finance Information Technology

🔧 Requirements

Bachelor’s degree in technical, mathematical, or economic fields.
Proficiency in Google Sheets, with advanced skills in pivot tables.
Basic understanding of MS SQL.
Strong foundation in mathematical statistics.
English proficiency at B2 level or higher.

💡 Responsibilities

Develop, manage, and continuously improve weekly and monthly marketing reports to ensure up-to-date insights and data accuracy.
Conduct daily monitoring of key product and campaign performance metrics; promptly identify, analyze, and report significant deviations from expected results.
Integrate and visualize data from multiple sources to provide clear, actionable insights.
Prepare comprehensive analyses and summary reports on advertising campaigns, identifying opportunities for optimization.
Offer data-driven recommendations to enhance key performance indicators (KPIs) for marketing campaigns.

PythonSQLData AnalysisGoogle AnalyticsTableauGoCommunication SkillsAnalytical SkillsCollaborationMicrosoft ExcelProblem SolvingAttention to detailOrganizational skillsPresentation skillsTime ManagementWritten communication

Posted 4 months ago

Apply