ApplySocial Media Manager/Content Creator
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💎 Seniority level: Manager
📍 Location: Canada
💸 Salary: 70000.0 - 105000.0 CAD per year
🔍 Industry: Caregiving
🏢 Company: CareGuide👥 11-50💰 $2,000,000 almost 6 years ago🫂 Last layoff almost 5 years agoElder CareChild Care
🗣️ Languages: English
🪄 Skills: Data AnalysisGraphic DesignContent creationContent managementDigital Marketing
Requirements:
- Skilled communicator, writes with tact, good judgment, and professionalism.
- Passionate about caregiving or parenting, understands the community's needs.
- Technologically resourceful, proficient in tools for video production, image creation, and analytics.
- Driven, self-motivated, and comfortable managing workload.
- Thrives in a fast-paced, ever-changing environment; adaptable and resourceful.
- Inventive, curious, and solution-oriented, with a bias toward action.
- Experienced in managing social media platforms like Instagram, TikTok, and Facebook, with a strong understanding of organic growth strategies.
- Comfortable finding, onboarding, and managing influencers and creators.
- Analytical, capable of using data to assess performance and inform decisions.
- Skilled in managing sensitive communications and diffusing potential conflicts.
Responsibilities:
- Actively participate in nanny/nanny employer Facebook groups, subreddits, and online forums to build brand awareness and authenticity.
- Develop high-quality, engaging content for Instagram, TikTok, Facebook, and/or Pinterest, including videos, images, and written posts.
- Handle messages, comments, and feedback on social media platforms, addressing sensitive issues with care and professionalism.
- Identify, engage, and manage partnerships with influencers to amplify the company's reach.
- Measure and report on social campaign performance, providing actionable insights for improvement.
- Monitor social media trends and adjust strategies to maintain relevance and innovation.
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