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Social Media Manager/Content Creator

Posted 7 days agoViewed

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💎 Seniority level: Manager

📍 Location: Canada

💸 Salary: 70000.0 - 105000.0 CAD per year

🔍 Industry: Caregiving

🏢 Company: CareGuide👥 11-50💰 $2,000,000 over 5 years ago🫂 Last layoff over 4 years agoElder CareChild Care

🗣️ Languages: English

🪄 Skills: Data AnalysisGraphic DesignContent creationContent managementDigital Marketing

Requirements:
  • Skilled communicator, writes with tact, good judgment, and professionalism.
  • Passionate about caregiving or parenting, understands the community's needs.
  • Technologically resourceful, proficient in tools for video production, image creation, and analytics.
  • Driven, self-motivated, and comfortable managing workload.
  • Thrives in a fast-paced, ever-changing environment; adaptable and resourceful.
  • Inventive, curious, and solution-oriented, with a bias toward action.
  • Experienced in managing social media platforms like Instagram, TikTok, and Facebook, with a strong understanding of organic growth strategies.
  • Comfortable finding, onboarding, and managing influencers and creators.
  • Analytical, capable of using data to assess performance and inform decisions.
  • Skilled in managing sensitive communications and diffusing potential conflicts.
Responsibilities:
  • Actively participate in nanny/nanny employer Facebook groups, subreddits, and online forums to build brand awareness and authenticity.
  • Develop high-quality, engaging content for Instagram, TikTok, Facebook, and/or Pinterest, including videos, images, and written posts.
  • Handle messages, comments, and feedback on social media platforms, addressing sensitive issues with care and professionalism.
  • Identify, engage, and manage partnerships with influencers to amplify the company's reach.
  • Measure and report on social campaign performance, providing actionable insights for improvement.
  • Monitor social media trends and adjust strategies to maintain relevance and innovation.
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