5+ years of performance marketing experience, with Paid social expertise.
Experience with Influencer Marketing to complement campaign strategies.
A strong analytical mindset and the ability to optimize for measurable results.
Exceptional organizational skills and the ability to manage multiple priorities.
A passion for growth, creativity, and working in a fast-moving startup environment.
Responsibilities:
Driving Paid Social campaigns across platforms like Meta, Reddit, YouTube, and TikTok to maximize customer acquisition alongside well-developed CAC payback predictions.
Managing and optimizing marketing budgets to ensure cost-efficiency and scalability in a well-defined steering regime.
Collaborating with cross-functional teams to align marketing campaigns with business goals.
Analyzing data to track performance and uncover actionable insights.
Testing and iterating on creatives, audiences, and campaigns to stay ahead of industry trends.