SEO Specialist

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Requirements:

• 4-7 years of SEO experience.
• Familiarity with website analytics platforms such as Google Analytics and Google Search Console.
• Knowledge of SEO software like Ahrefs, SEMRush, Screaming Frog, ChatGPT, Gemini, Answer the public, SE Ranking.
• Experience using Google Docs.
• Strong attention to detail.
• Excellent written and verbal communication skills.
• Willingness to learn.
• Proactive and self-motivated.

Responsibilities:

• Conduct extensive keyword research and develop strategies to capture targeted traffic.
• Regularly perform detailed audits of the website to identify and rectify SEO opportunities and issues.
• Optimize web pages, including meta tags, headings, images, and internal links to improve SEO performance.
• Plan content creation and partner with the content team on execution.
• Select target pages and anchors to drive link building performance and collaborate with link building team for execution.
• Use analytics tools to monitor website performance, analyze trends, and make data-driven decisions to improve SEO results.
• Monitor competitors' SEO activities and adjust strategies as needed to maintain a competitive edge.
• Generate and present regular reports outlining the progress and effectiveness of SEO strategies to clients.