- Lead day-to-day work and overall direction for multiple client accounts and account teams.
- Provide strategic guidance on researched PR and integrated marketing programs aligned with client business objectives.
- Manage sensitive client issues, solve problems, and adjust account direction as needed.
- Coach Account Supervisors and team members, support their development, and oversee team and client goals.
- Develop written content and newsworthy pitches, and coach teams in doing the same.
- Build reporter and publication relationships to secure coverage across business, broadcast, tech, and trade media.
- Participate in new business pitches and support organic growth by expanding client scopes of work.
- Manage account quality, processes, timely client requests, budgets, and account staffing.
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