- Maintain BME’s brand identity, voice, messaging guidelines, and branded templates.
- Design digital and print materials, including one-pagers, reports, social graphics, email templates, and presentations.
- Translate business development priorities into campaigns, strategies, collateral, case studies, and client stories.
- Plan and manage conference marketing from preparation through post-event follow-up.
- Produce conference displays, signage, handouts, and presentation materials, and coordinate promotional items, vendors, shipping, and inventory.
- Publish content and updates across BME’s website, newsletter, and LinkedIn.
- Manage marketing budgets, vendors, and incoming requests across the firm.
- Track marketing performance across website, email, social, and events, and share updates with BD leadership.
- Help establish and follow guidelines for ethical AI use in marketing.
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