Rising Academies

Rising Academies is a rapidly growing education company in Africa dedicated to enhancing teaching and learning tools for underserved communities. Founded in Sierra Leone in 2014, it has positively impacted 250,000 students across over 700 schools in Sierra Leone, Liberia, and Ghana. As a Certified B Corp®, Rising focuses on quality education, teacher coaching, and data-driven strategies to ensure all students are prepared for future success.

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📍 Accra, Greater Accra Region, Ghana. London, England, United Kingdom

🧭 Full-Time

🔍 Education

  • Degree in Marketing, Communications, or related field: Advanced degree preferred.
  • Proven Experience in Strategic Marketing and Communications: Demonstrable experience developing and implementing successful marketing and communications strategies in a leadership role.
  • Expertise in Digital Marketing: Strong understanding of digital marketing channels and tools, including social media, SEO, email marketing, and content management systems.
  • Leadership Skills: Experience in building, leading, and motivating a team, with a track record of managing a diverse and creative workforce.
  • Strong Analytical Skills: Ability to analyze marketing data and insights to guide strategy and improve performance.
  • Exceptional Communication Skills: Excellent verbal and written communication skills, with the ability to create compelling and effective marketing and communication materials.
  • Networking and Partnership Development: Experience leveraging networks to enhance brand visibility and forge strategic partnerships.
  • Adaptability and Creativity: Ability to adapt to changing market conditions and come up with innovative solutions to marketing challenges.
  • Develop and Execute Strategic Plans: Craft and implement a comprehensive marketing and communications strategy across all of our commercial channels - affordable private schools, government partnerships and licensing to the non-state sector.
  • Expand Audience Reach: Significantly increase followers across Rising’s social media platforms and enhance content reach.
  • Drive Revenue and Funding: Source and originate significant funding and new customer acquisition through effective marketing and communications strategies.
  • Uphold Brand Excellence: Ensure that all external communications and marketing initiatives consistently adhere to and promote Rising’s branding guidelines.
  • Build and Lead a High-Performing Team: Establish a fully operational Communications team.
  • Foster Content Creation Network: Bring together talented and mission-aligned freelancers who can consistently generate high quality outputs in line with strategy and brand guidelines.
  • Leverage Rising’s Networks: Utilize ministerial and partner connections to secure international media coverage and place articles, blogs, and interviews with prominent media outlets and events.
  • Monitor and Report on Performance: Provide regular updates on communications and marketing performance to the board and the senior leadership team, with detailed insights into KPIs.
  • Enhance Marcomms Effectiveness: Continuously gather and analyze performance data to identify and implement improvements, aiming for substantial improvements in overall marketing communications effectiveness.

LeadershipProject ManagementData AnalysisCross-functional Team LeadershipContent creationStrategic ManagementCommunication SkillsAnalytical SkillsSEOAgile methodologiesPresentation skillsWritten communicationNetworkingMarket ResearchMarketingTeam managementStakeholder managementStrategic thinkingDigital MarketingCRMBudget management

Posted about 7 hours ago
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🔥 Director of Growth
Posted 19 days ago

📍 Kenya, United States, West Africa

🧭 Full-Time

🔍 EdTech

  • Bachelor’s degree in Business, Marketing, or a related field (Master’s degree a plus).
  • 7+ years of experience in growth, business development, or marketing roles, with a strong track record of success in scaling products or businesses.
  • Proven experience in the EdTech space is highly desirable but not mandatory.
  • Demonstrated ability to work with senior leadership, driving company-wide growth initiatives and strategic decision-making.
  • Experience working with cross-functional teams, including product, sales, delivery, and marketing.
  • Strong analytical skills with the ability to use data to drive decision-making and measure the success of growth initiatives.
  • Excellent verbal and written communication skills, with the ability to articulate growth strategies clearly to internal and external stakeholders.
  • Identify and engage with potential partner schools, gathering insights and building relationships across diverse markets.
  • Develop and maintain a competitor database to track market positioning, competitor strategies, and key industry trends.
  • Launch monthly industry trends report to share key findings from market research, competitor analysis, and customer feedback across the organization.
  • Collaborate with the CTO to test and refine various business model options based on lead generation and customer feedback, including open-source, freemium, and tiered pricing models.
  • Establish a feedback loop with pilot schools, working with the Delivery, Academics, and Product teams to implement product improvements.
  • Build and lead a foundational sales team with clear performance metrics aligned with Bambai’s growth objectives.
  • Create and maintain a pitch deck to showcase Bambai’s commercial vision, integrating different business model scenarios for investors.
  • Launch cross-functional innovation challenges, driving actionable product ideas and ensuring alignment across product, sales, and market strategies.
  • Collaborate with cross-functional teams to align on product development, market strategies, delivery needs, and commercial objectives.

Project ManagementBusiness DevelopmentData AnalysisCross-functional collaborationSales experienceMarket Research

Posted 19 days ago
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