Freelance Senior Programmatic Manager
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WPP MediaProgrammatic advertising
Location: Vienna, Austria; Standort: Wien oder 100% Remote möglichContractSenior
Salary not disclosed
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Job Details
- Languages
- German preferred; fluent German is ideal, and very good English is sufficient.
- Experience
- Fundierte mehrjährige Praxiserfahrung in der operativen Handhabung und Optimierung von Programmatic-Kampagnen.
- Required Skills
- Amazon RDS
Requirements
- Bring several years of hands-on experience operating and optimizing programmatic campaigns.
- Demonstrate expertise in DV360 and Amazon DSP, including Amazon Prime and Twitch ad inventory.
- Have in-depth knowledge of the programmatic landscape, including DSPs, SSPs, and DMPs.
- Understand deal types, tagging, and tracking.
- Use historical data to derive concrete campaign recommendations.
- Bring strong communication skills and a structured approach when working with client-service teams.
- Fluent German is ideal; very good English is sufficient.
Responsibilities
- Activate, manage, and continuously optimize programmatic campaigns, including deal management, in DV360 and Amazon DSP.
- Communicate directly with internal client-service teams and coordinate with external partners.
- Develop campaign recommendations and provide strategic advice based on briefs and historical performance data.
- Prepare, interpret, and present campaign reports, and derive actionable insights.
- Provide technical support on DSPs, SSPs, DMPs, and other AdTech topics.
- Troubleshoot complex issues with AdTech partners and publishers.
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