Mid-Senior Sales & Marketing Professionals

Workable locations: Berlin, Berlin, Germany. Hamburg, Hamburg, Germany. Munich, Bavaria, Germany. Cologne, North Rhine-Westphalia, Germany. Frankfurt am Main, Hessen, Germany. Stuttgart, Baden-Württemberg, GermanyFull-TimeMiddle
Salary not disclosed
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Job Details

Experience
5–12+ years of progressive experience
Required Skills
Business DevelopmentMicrosoft DynamicsMicrosoft Power BISalesforceTableauAccount ManagementDigital MarketingHubSpot

Requirements

  • Bachelor’s degree in Business, Marketing, Communications, Economics, or a related field
  • 5–12+ years of progressive experience across sales, marketing, or broader commercial roles (mid–senior level)
  • Proven track record delivering measurable outcomes (e.g., revenue growth, pipeline contribution, customer acquisition, conversion improvement, retention)
  • Working knowledge of common commercial tools (depending on specialisation), such as: CRM: Salesforce, HubSpot, Microsoft Dynamics
  • Marketing automation: HubSpot, Marketo, Pardot, Eloqua
  • Analytics/reporting: GA4, Looker Studio, Tableau, Power BI
  • Ad platforms: Google Ads, LinkedIn Ads, Meta Ads (role-dependent)
  • Strong stakeholder management and communication skills, including presenting recommendations and results to senior leaders
  • Commercial and analytical capability to interpret data, build business cases, and prioritise work for impact

Responsibilities

  • Develop and deliver sales and/or marketing strategies aligned to revenue growth, pipeline targets, market share, and brand objectives
  • Own go-to-market planning, including positioning, messaging, segmentation, channel strategy, and integrated campaign delivery
  • Drive new business development and account growth through structured prospecting, relationship management, and account planning (role-dependent)
  • Manage key customer relationships to support retention, renewals, upsell, and cross-sell outcomes
  • Plan, execute, and optimise multi-channel campaigns (paid, organic, email, content, events, partnerships), tracking ROI and conversion performance
  • Maintain accurate forecasting, reporting, and performance dashboards to guide prioritisation and decision-making
  • Use customer, market, and competitor insights to refine strategy and improve funnel conversion
  • Collaborate with product, operations, finance, and customer teams to improve customer experience and commercial outcomes
  • Create or improve playbooks, processes, and KPI frameworks to enable scalable growth
  • Coach and mentor team members; support onboarding and performance development where applicable
  • Maintain compliant marketing and data-handling practices aligned with GDPR and relevant German requirements (where applicable)
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