Head of Growth

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Requirements:

• Proven track record of driving growth through innovative marketing strategies, preferably in crypto, fintech or tech industries.
• Strong understanding of the crypto landscape including presale fundraising and emerging trends.
• Expertise in experimentation and data analysis, with experience in A/B testing.
• Exceptional analytical skills with proficiency in analytics tools.
• Experience launching campaigns in Web3 communities and familiarity with blockchain technology.

Responsibilities:

• Research and identify untapped marketing channels and growth opportunities within the crypto space.
• Test non-traditional channels to drive presale engagement.
• Establish clear KPIs for all experiments and measure their impact.
• Leverage analytics tools for actionable insights.
• Collaborate with internal teams and external partners to align and trial new approaches.
• Develop processes to operationalize successful tests.