- Own outbound prospecting via LinkedIn, cold calling, and email to founders, CEOs, and hiring decision-makers.
- Book qualified live calls for Reef’s founders using a consultative, problem-led approach.
- Build and document outreach playbooks, scripts, and objection-handling guides.
- Track and report KPIs in GoHighLevel CRM.
- Work closely with the founder to refine messaging and targeting.
- Help onboard and train new appointment setters as the team grows.
Lead GenerationCRM