Yalo Inc.

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πŸ” Sales technology

  • 3–5 years in Product Marketing in B2B environments.
  • Proven experience in marketing technology products.
  • Ability to define and execute effective GTM strategies.
  • Strong market knowledge and ability to identify opportunities.
  • Understanding of technology products and ability to communicate their value.
  • Excellent writing and presentation skills.
  • Experience working with cross-functional teams.
  • Advanced Spanish and Portuguese, Intermediate/advanced English.
  • Design and execute GTM strategies for new launches, expansions, and product/features updates.
  • Develop clear and differentiated messaging that highlights the value of our products.
  • Create tools and resources for internal teams, including presentations and guides.
  • Conduct market research and analyze competitors to inform strategic decisions.
  • Work closely with Product, Sales, and Marketing teams to align goals.
  • Design and execute marketing campaigns to drive product sales and adoption.
  • Propose innovative ideas for product launch impact and act as a product ambassador.
  • Support pricing strategy development and optimization.
Posted 5 days ago
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πŸ“ Mexico

🧭 Full-Time

πŸ” Sales technology

  • Minimum 3 years in B2B marketing, ideally in field marketing or growth marketing roles.
  • Ability to design marketing strategies aligned with global and local business objectives.
  • Proven experience in planning and executing events, ABM strategies, and awareness campaigns.
  • Strong understanding of the Mexican market, including trends, challenges, and opportunities.
  • Ability to collaborate effectively with cross-functional teams and manage internal and external stakeholders.
  • Basic understanding of tech products and the ability to communicate their value to B2B audiences.
  • Basic knowledge of content and event design.
  • Positive, results-driven attitude with a willingness to tackle challenges.
  • Develop and execute the marketing strategy for NOLA (primarily Mexico), aligned with global marketing objectives and local business goals.
  • Organize and execute local events to drive demand generation and increase brand awareness.
  • Lead the Account-Based Marketing (ABM) strategy for key accounts in the region.
  • Support Go-to-Market (GTM) strategies for new territories, renewals, and expansions.
  • Ensure Yalo’s brand is well-positioned in the local market by tailoring messaging and tactics to regional needs.
  • Manage local PR and media strategies to enhance visibility and reputation.
  • Work closely with other marketing teams to ensure alignment across global and local initiatives.
  • Oversee the marketing budget for Mexico, ensuring efficient allocation and positive ROI.
  • Support local implementation of new products and coordinate regional launches.
  • Stay informed on market trends, customer needs, and the unique dynamics of the Mexican market.
  • Collaborate on creating and localizing relevant content for the region.

Budget management

Posted 5 days ago
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πŸ” Sales and AI technology

  • Experience designing for Marketing, Commerce, or Workflow Automation products.
  • Deep understanding of UX/UI design, human-computer interaction, and usability.
  • Curiosity about backend systems, machine learning, and data pipelines.
  • Detail-oriented and passionate about meaningful interaction designs.
  • Familiar with using AI in design processes.
  • Excellent communication skills for simplifying complex ideas.
  • Highly organized with effective time management.
  • Proficient in Figma with well-structured design files.
  • Spanish or Portuguese native speaker and proficient in English.
  • Craft impactful designs meeting usability and visual standards.
  • Influence the product strategy by defining use cases and prioritizing features.
  • Engage with customers to gather feedback and identify opportunities.
  • Own product outcomes post-launch, ensuring success and continuous improvement.
  • Regularly use designed products to refine your design approach.
  • Contribute to maintaining and enhancing Yalo’s design system.
Posted 7 days ago
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