Principal Product & Partnerships Communications Manager

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Requirements:

• 10+ years of experience in communications, public relations, or marketing, with a focus on product communications, partnerships, or B2B communications.
• Strong understanding of product marketing, partnership development, and the ability to translate technical product features into compelling, accessible messaging for diverse audiences.
• Exceptional written and verbal communication skills with a demonstrated ability to craft clear, engaging, and persuasive content.
• Proven track record of working effectively across cross-functional teams, including Product, Marketing, and Partnerships, with strong leadership skills in managing initiatives end-to-end.
• Ability to think strategically about how communications can drive business objectives and how product and partnership messaging can align with broader marketing campaigns.
• Bachelor’s degree in Communications, Marketing, Public Relations, or a related field; advanced degrees or certifications in communications or business are a plus.

Responsibilities:

• Develop and execute comprehensive communication strategies to support product launches, updates, and lifecycle management.
• Craft clear, engaging, and persuasive messaging for different audiences, including customers, press, and industry influencers.
• Position key executives as thought leaders in the industry through speaking opportunities, byline articles, and industry events.
• Lead communication initiatives that highlight the value of strategic partnerships.
• Collaborate with the Partnerships team to craft messaging around new and existing partnerships, ensuring alignment with brand objectives and business goals.
• Cultivate and maintain relationships with key media outlets, journalists, and influencers in the industry.
• Secure media coverage for product launches, partnership announcements, and other key company milestones.
• Develop a variety of communication materials, including press releases, blog posts, social media content, presentations, case studies, and thought leadership articles. Ensure all materials align with the brand voice and support our overall business objectives.
• Partner with internal teams (Product, Marketing, Sales, Customer Success) to align messaging and ensure consistency across all communication channels.
• Provide support for internal communications related to product updates and partnerships.
• Track and measure the effectiveness of communication campaigns and initiatives. Use analytics to assess reach, engagement, and impact, and optimize future strategies accordingly.
• Develop and execute communication strategies in response to any product or partnership-related issues that could impact the brand’s reputation.
• Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices.