Field & Partner Marketing Manager, Public Sector

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Requirements:

• 7+ years of proven experience in B2B marketing, particularly in enterprise software, SaaS, or Security.
• At least 5+ years of experience working with or selling to the US government.
• Deep understanding of public sector personas and effective marketing strategies for government and educational institutions.
• Proven track record of implementing creative marketing campaigns to generate leads.
• Ability to execute multiple concurrent events with effective communication and logistics.
• Experience working with channel and strategic partners for program execution.
• Strong analytical skills to guide decision-making using KPIs.
• Exceptional organizational skills and detail-oriented mindset.

Responsibilities:

• Create localized demand generation strategies integrating field events, ABM programs, and partner marketing activities.
• Identify and drive various hosted event formats such as CxO events, webinars, and executive briefings.
• Collaborate with cross-functional teams to support high-impact marketing campaigns.
• Manage external vendors and sponsorship opportunities based on market reach.
• Lead campaign reporting and ensure success metrics are tracked and analyzed.
• Own the lead lifecycle to maximize conversions and drive regional revenue.