Senior Social Media Manager

Posted 3 months agoViewed

💎 Seniority level: Senior, 7+ years

📍 Location: United States

💸 Salary: 135000.0 - 155000.0 USD per year

🔍 Industry: SaaS

⏳ Experience: 7+ years

🪄 Skills: Data AnalysisContent creationStrategic ManagementCollaborationCreativityDigital MarketingSaaS

7+ years of social strategy, social management, and content creation, preferably with experience in SaaS.
A ruthless, data-driven prioritization skillset.
A problem-solving mentality and enthusiastic 'can do' attitude.
A body of work that shows off creative flair, strategic mindset, and proven results.
A collaborative approach and experience in 'building the ship while flying it.'

Drive growth and editorial strategy for each of Postman’s organic social channels.
Manage creative pipeline, publishing, as well as channel and post engagement.
Partner with cross-functional leaders (Content, PMM, paid, campaigns, others) to shape social strategies driving business goals.
Manage creative and influencer agencies to plan and execute campaigns.
Analyze and report social channel and activation performance to quantify the effectiveness of campaigns.
Work with platform partners to adopt the latest product features and best practices.

Posted 27 days ago

📍 United States

🧭 Full-Time

🔍 Software Development

🔧 Requirements

5+ years of experience in social media management with a focus on organic social strategy and execution.
Have a track record of success in growing and engaging audiences across multiple social media platforms.
Expertise in audience research and platform-specific best practices (e.g., Instagram, Facebook, LinkedIn, TikTok, etc.).
Excellent writing and content creation skills, with a keen eye for tone and brand alignment.
Proficiency in social media analytics tools and the ability to translate data into actionable insights.
Strong project management skills, with the ability to meet deadlines and adapt to shifting priorities.

💡 Responsibilities

Translate organizational goals into impactful social media strategies.
Create and manage a year-long content calendar, executing campaigns to increase audience engagement, brand awareness, and community growth.
Foster a sense of community, encouraging conversations and participation among followers.
Identify and collaborate with influencers, brand advocates, and partners to extend reach and credibility.
Monitor social media for potential issues, negative feedback, or crises, and respond appropriately.
Work with internal teams to develop response strategies for handling brand reputation challenges.
Determine, monitor, analyze, and report on key performance metrics to measure the effectiveness of social media efforts and inform future strategies.

Project ManagementContent creationCommunication SkillsSEOReportingWritingMarketingDigital MarketingCRM

Posted 27 days ago