Apply📍 United States
💸 80000.0 - 85000.0 USD per year
🔍 Education
- 2+ years’ of experience in product marketing
- Proven ability to manage multiple projects simultaneously
- Exceptional writing skills with a strong attention to detail (grammar, punctuation, phrasing, and structure)
- Technical proficiency and experience with Google Suite
- Execute go-to-market planning and execution for new product launches and feature updates.
- Collaborate with Product, Sales, and Marketing teams to ensure successful product adoption.
- Identify strategic opportunities for the Math Suite, aligning tactics and strategies to achieve enterprise-level business goals.
- Develop messaging, tools, and materials that highlight the value of our Assessment and Intervention solutions within the broader suite of programs and core adoptions, in close collaboration with the Core Math team.
- Ensure messaging consistency across all customer-facing touchpoints, including marketing and sales materials.
- Create high-quality marketing materials, including case studies, white papers, webinars, blog posts, and sales enablement tools.
- Partner with the Content and Growth Marketing teams to strategize and execute campaigns that drive MQLs.
- Support messaging on Amplify.com for the Math Suite by collaborating with the web team to optimize key pages for SEO and conversion.
- Work closely with Sales to develop training, resources, and tools that support effective cross-selling between math programs and literacy assessment and supplementals.
- Participate in market research projects (e.g., surveys, conjoint studies, etc.) in partnership with the research team to understand broader market dynamics.
- Analyze industry trends, the competitive landscape, and customer insights to inform product positioning and sales/marketing strategies.
- Develop a deep understanding of mathematics assessment and intervention market dynamics and issues, serving as a market expert for the marketing, product, and sales teams
- Act as an internal advocate for our buyers’ and customers’ interests, informing product strategy, sales strategy, and full-funnel marketing campaigns.
Adobe Creative SuiteData AnalysisProduct ManagementCross-functional Team LeadershipCommunication SkillsAnalytical SkillsCollaborationMicrosoft ExcelSEOAgile methodologiesExcellent communication skillsWritingMarket ResearchMarketingStrategic thinkingPowerPoint
Posted about 9 hours ago
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