Head of Marketing France (Crypto) - (Remote - UK)

View full description

Requirements:

• 5+ years of experience in a leadership marketing role within the crypto industry, with a focus on the French market.
• Native French speaker with strong proficiency in English.
• Deep knowledge of multi-channel marketing strategies, including SEO, social media, content, and paid media.
• Proven leadership skills with the ability to manage teams, delegate tasks effectively, and drive results.
• Strong analytical skills with the ability to assess data and optimize campaigns based on performance.
• Excellent project management and multitasking abilities to lead and execute multiple initiatives.

Responsibilities:

• Develop and execute a comprehensive marketing strategy for the French market, aligning it with global business goals.
• Oversee content creation, ensuring that all materials are localized, high-quality, and SEO-optimized for the French audience.
• Lead collaborations across various marketing teams, including paid media, SEO, content, and design, to ensure effective campaign execution.
• Manage influencer partnerships in the region, creating innovative campaigns to boost brand visibility and engagement.
• Optimize paid media campaigns, collaborating with the ads team to ensure high ROI and visibility.
• Monitor regional campaign performance and provide data-driven recommendations for continuous improvement.
• Ensure brand consistency in messaging and visual identity across all marketing materials.