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IT Marketing & Sales Specialist

Posted about 5 hours agoViewed

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📍 Location: Switzerland, Romania, Poland, Hungary, Serbia

🔍 Industry: Software Development, IT Consulting, Digital Transformation

🏢 Company: cogify ag

🗣️ Languages: French, German

🪄 Skills: Project ManagementSalesforceGoogle AnalyticsAPI testingContent creationContent managementREST APISEOAgile methodologiesWritten communicationNetworkingClient relationship managementSales experienceMarketingLead GenerationDigital MarketingCRMWordPressData analytics

Requirements:
  • Proven experience in B2B IT/software/technology marketing and sales.
  • Strong writing skills, with experience creating B2B content such as sales materials, offers, blog posts, and social media content.
  • SEO expertise, including keyword research and content optimization.
  • Experience in event marketing, networking, and lead generation.
  • Proficiency in Google Analytics, Search Console, CRM tools, WordPress, Strapi, content management platforms, and social media management tools.
  • Native or fluent in French or German.
  • Ability to work remotely as a freelancer, with a 150-hour monthly contract.
Responsibilities:
  • Develop and execute SEO-driven content strategies to attract B2B clients.
  • Write compelling sales pitches, proposals, and offers tailored to potential clients.
  • Create engaging B2B blog posts, case studies, and social media content showcasing our expertise.
  • Manage and optimize website content to increase visibility and conversions.
  • Support event marketing efforts, including content preparation and post-event engagement.
  • Identify and connect with potential B2B clients through structured outreach.
  • Present and promote our services and products via virtual meetings and networking opportunities.
  • Craft persuasive sales materials to support business development efforts.
  • Maintain and manage the sales pipeline, ensuring consistent follow-ups.
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